AA Hotels and Hospitality
The Hotels and Hospitality business is a highly regarded authority on the inspection and rating of accommodation providers and restaurants across Britain. The business traces its history back to 1908 and is the only UK-wide accommodation assessment business. It inspects and rates properties under a set of standards shared with three national tourist boards.
AA Publishing and Merchandising
The Publishing business produces atlases, maps and travel guides for top British and International destinations. Publications are widely available through Amazon, other online sellers and national retailers. The Merchandising business distributes a range of branded car and road accessories through online channels and High Street and out-of-town retailers such as Halfords and Argos. The business also operates a store at the Eurotunnel terminal at Folkestone and generates royalty income from AA-branded products manufactured and sold by third parties, including forecourt operators.
VistEngland Assessment Services
The business operates VisitEngland’s quality assessment scheme under contract. VisitEngland accreditation provides reassurance to visitors that the business has been independently verified by the National Tourist Board and meets a high standard of quality. Visit England’s focus is on helping tourism businesses across England to maximise their potential, stand out from the competition, and exemplify the value of the accreditations we award.